Raymond's Be Home
Retail I Mumbai, Delhi, Pune
Client Raymonds. Ltd.
Status Completed
Area 1,000-2,500 Sq. ft
Team Shimul Javeri Kadri, Roshni Kshirsagar, Rakhi Modi, Priya Dedhia
The wood finish steps receding upward in width flow around the stores, complemented by a wooden ceiling grid of connected rafters.
The multitude of products – sizes, shapes and materials, makes a HOME store anarchical by nature. Simple shelving and racking cannot be the vocabulary of a framework for such diversity in a product. This was the rationale for the varying stepped platforms that form the backbone of the design for Be Home’s stores to be punched out through a conventional manualization process across the country.
Varying stepped platforms
The wood finish steps receding upward in width flow around the stores, complemented by a wooden ceiling grid of connected rafters.
Light framework of wooden members
The grid carries the lights and a lighter framework of wooden members to permit displays of hanging curtains, runners, cautions etc.